Oliver Gassner: Digitale Tage

Guter Überblick.

How to manage yur scial media efficiently

Not sure if all those numbers really say something (is it good if you tweet 8too) often?

"- Are we willing to not just listen, but to respond and adapt based on the back and forth? - Are we willing to become active participants - not just in our channels but in the other channels and spaces as well? - Are we willing to change the focus from being on our company to being about everybody - us, them and the entire community? - Are we willing to be participants with just as much fervour and passion when it's not good for us, but good for the community or the industry as a whole? - Are we willing to be open? - Are we willing to be really, really open and transparent?"

"We would then periodically (at a frequency determined by you) find twitter posts that mentioned coffee by users that are actually located within 8mi of Queens, and send them one of your pre-defined replies from you such as .." -- I wuld considering a machine twittering @me spam per se.